Should I add an unsubscribe link to my emails?

At SendX, we automatically provide an unsubscribe footer to every campaign, which will automatically update and include the unsubscribe link for all your emails. You can test it out by sending a test campaign.

If you prefer to edit the footer, you can easily make changes from your Settings page. Here's how:

  1. Go to Settings in your SendX account.
  2. Navigate to Account Preferences.
  3. Look for the Default HTML Unsubscribe Footer section.
  4. This is a plain text/HTML editor where you can customize the footer to your liking.

Please note that the following fields, "{{.GlobalUnsubscribeLink}}" and "{{.Address}},", are mandatory in the footer and cannot be removed. These fields represent your address and the unsubscribe link, in compliance with the CAN-SPAM Act.

Adding an unsubscribe link demonstrates your commitment to respecting your recipients' preferences and ensures compliance with email marketing regulations. It also helps maintain a positive sender reputation and improves the overall trust and engagement of your email campaigns.

If you have any additional questions, please don't hesitate to let us know.