SendWorks brand kit
https://www.sendworks.com/brand

Guidelines and assets for presenting the SendWorks brand consistently.


NAMING

SendWorks     One word, capital S and capital W.
              Not Sendworks, sendWorks, Send Works, or SENDWORKS.

SendX         One word, capital S and capital X.
              Not Sendx, sendX, or Send X.

SendPost      One word, capital S and capital P.
              Not Sendpost, sendPost, or Send Post.

SendWorks is the parent company. SendX and SendPost are its products — refer to
them as "SendX, a SendWorks product" or "SendX, part of SendWorks" rather than
treating them as separate companies. Never abbreviate to "SW", "SX", or "SP".


LOGO

logo/sendworks-wordmark-black.svg    Full lockup — mark plus wordmark.
logo/sendworks-wordmark-black.png    Use on light backgrounds.
logo/sendworks-wordmark-white.svg    Use on dark backgrounds.
logo/sendworks-wordmark-white.png
logo/sendworks-icon-black.svg        Mark on its own. Use only where the full
logo/sendworks-icon-black.png        lockup will not fit, or as an avatar.
logo/sendworks-icon-white.svg
logo/sendworks-icon-white.png

Prefer the SVG wherever the medium supports it. PNGs are transparent.

Do not alter these files in any way. Do not stretch, rotate, recolor, add
effects to, outline, or place the mark inside another shape. Keep clear space
around the logo of at least the height of the mark, and do not render the
wordmark below 100px wide or the icon below 24px.


COLORS

#000000   Black          Primary background
#0A0A0F   Ink            Alternate surface
#FFFFFF   White          Primary text and logo on dark
#A1A1AA   Zinc 400       Secondary text
#FFD700   SendX Yellow   SendX accent only
#7C3AED   SendPost Violet SendPost accent only

The SendWorks parent brand is monochrome. The yellow and violet belong to SendX
and SendPost respectively — don't use them to represent SendWorks itself.


SCREENSHOTS

We don't currently publish approved product screenshots. Please email us for a
shot of SendX or SendPost rather than capturing your own — we'll send one that's
current and free of customer data.


QUESTIONS

Need an asset that isn't here, or unsure whether a usage is allowed?
Email info@sendworks.com and we'll help.
